Hi, I’m Lauren
Art Director + Creative Producer
I’m an art director and creative producer who brings together aesthetics, clarity, and intention—shaping how ideas are experienced through storytelling, design and strategic thinking.
I help brands translate complex ideas into compelling visual systems, content and digital experiences.
Selected Work
Experiential Storytelling
Translating raw event energy into a cohesive brand-aligned editorial narrative.
Vetted by industry icons Tony Hawk and Mitchie Brusco
Brand Strategy : BrewSpot
Designed a video strategy system that structures looping content to communicate messaging and support long-term growth.
Campaign Direction: DTC Brand
Defined visual strategy and campaign direction for a streetwear product launch, shaping narrative and positioning from concept to execution.
gallery
Creative Production
A selection of visual work across commercial, editorial, and experiential contexts — directed and produced by Lauren Berard
View More Projects by Category
UX & Product
Presentation Design
